About Music Production

Google DeepMind, ElevenLabs, LANDR and additional organisations will lead music-technology discussions at ADE. The lineup brings major AI, audio and music-service players into the conference program and signals a focus on technological developments affecting music creation, distribution and production. Events featuring these companies offer attendees direct exposure to current music-tech initiatives, partnerships and conversations shaping tools and workflows used by producers, engineers and music businesses.

Killah B, known for credits with Beyoncé and Ariana Grande, applies a Texas Hold ’Em-style method to working with samples. He selects, stacks and prioritises sample material in a way the title likens to poker, treating sample choices as strategic plays that shape beats and arrangements. The approach highlights a deliberate, game-like process for turning raw sample material into cohesive production elements during beatmaking and arrangement stages.

Rane introduces the ONE MkII as a successor and evolution of its flagship DJ controller. The announcement positions the ONE MkII as an updated hardware offering for DJs and performers, carrying forward the product line’s core design while representing a next-generation iteration. The launch draws attention from DJs, club technicians and home-studio operators who follow controller developments and hardware-focused performance workflows.

Fender Custom Shop reveals a new Adrian Younge Jazz Bass, presented as a signature instrument tied to composer and producer Adrian Younge. The model expands Fender’s Custom Shop offerings with a player-specific design bearing Younge’s name, intended for musicians seeking his tonal and aesthetic preferences in a Jazz Bass format. The release adds to the roster of artist-collaboration instruments aimed at collectors, studio musicians and performing bassists.

Sporty‑O uses Komplete to stretch short viral moments into complete songs by developing initial hooks and ideas into full arrangements. The piece outlines a workflow that moves from an attention-grabbing snippet to layered instrumentation, structure and production choices that convert social traction into sustained musical releases. The process underscores how integrated software toolsets can support producers in translating brief, viral material into finished tracks ready for release and performance.