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💬 Spotify adds direct messages as it pushes toward fuller social-media features

2025-08-28
Spotify introduces direct messages (DMs), marking another step toward functioning as a social media platform. The addition enables users to send tracks, playlists and private messages directly to others, potentially changing how listeners share music and how artists communicate with fans. The feature expands in-app social interactions and could influence discovery, promotion and community engagement on the service while raising questions about content moderation and the role of private sharing in platform strategy.
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